Seo β†’ Crm Updated Jan 2026

How to connect Surfer SEO to HubSpot

Stop dealing with manual data entry and sync errors. This guide shows you how to automatically Create Contact in HubSpot whenever Content Score Updated happens inside Surfer SEO.

Surfer SEO
Surfer SEO
Trigger
via Make.com
HubSpot
HubSpot
Action
⏱️ Setup: 5 min πŸ’° Free tier available πŸ”§ No code required

Why automate this workflow?

Manual processes introduce delays and errors. With this automation you automatic and reliable data synchronization. It runs 24/7 so your team never misses key context.

πŸ’‘ Pro tip: Start with a simple workflow, then add filters once validated.

Step-by-step implementation

  1. 1

    Create a scenario in Make.com

    Sign up or log in. Click "Create a new scenario" and choose Surfer SEO as the first module.

  2. 2

    Configure the trigger

    Select Content Score Updated inside Surfer SEO. Authorize your account and set any filters you need.

  3. 3

    Add the HubSpot action

    Choose "Create Contact" and map fields from the trigger. Test once and turn it on.

  4. 4

    Test and activate

    Click "Run once" to test. If everything works, turn on your scenario.

Free vs Pro: Which Plan?

Free is great for testing. Pro is better for business.

Free Plan

$0/mo

  • βœ• 1,000 ops/month
  • βœ• 2 scenarios
  • βœ• 15-min interval
RECOMMENDED

Pro Plan

$9/mo

  • βœ“ 10,000+ ops/month
  • βœ“ Unlimited scenarios
  • βœ“ 1-min interval
Start Pro Trial Free

FAQ

Is the Surfer SEO to HubSpot integration free?

Yes. Make.com offers a free tier with 1,000 operations/month.

How long does setup take?

Most users complete the setup in under 5 minutes.

Do I need coding skills?

No. The entire workflow is built using drag-and-drop modules.