How to connect Mailchimp to Shopify
Stop dealing with manual data entry and sync errors. This guide shows you how to automatically Create Order in Shopify whenever New Subscriber happens inside Mailchimp.
Why automate this workflow?
Manual processes introduce delays and errors. With this automation you automatic and reliable data synchronization. It runs 24/7 so your team never misses key context.
💡 Pro tip: Start with a simple workflow, then add filters once validated.
E-commerce Email Marketing Workflows
Here are proven ways teams connect Mailchimp with Shopify to eliminate manual work and reduce errors:
Post-purchase sequences
Add buyers to targeted email lists based on what they purchased for relevant upsell campaigns.
Abandoned cart follow-up
Trigger a recovery email sequence when a checkout is started but not completed.
Review requests
Send a personalized review request 7 days after delivery to build social proof.
⚡ Advanced tip: Segment subscribers by product category purchased—someone who bought running shoes wants different emails than someone who bought formal wear.
Step-by-step implementation
-
1
Create a scenario in Make.com
Sign up or log in. Click "Create a new scenario" and choose Mailchimp as the first module.
-
2
Configure the trigger
Select New Subscriber inside Mailchimp. Authorize your account and set any filters you need.
-
3
Add the Shopify action
Choose "Create Order" and map fields from the trigger. Test once and turn it on.
-
4
Test and activate
Click "Run once" to test. If everything works, turn on your scenario.
Free vs Pro: Which Plan?
Free is great for testing. Pro is better for business.
Free Plan
$0/mo
- ✕ 1,000 ops/month
- ✕ 2 scenarios
- ✕ 15-min interval
Pro Plan
$9/mo
- ✓ 10,000+ ops/month
- ✓ Unlimited scenarios
- ✓ 1-min interval
FAQ
Is this integration free?
Yes. The free tier of most automation platforms supports a few hundred operations per month—perfect for piloting.
Do I need to code?
No. Everything is handled via drag-and-drop builders. Advanced users can still inject custom logic if needed.
How long does setup take?
Most users complete setup in under 5 minutes.
What if automation fails?
Make.com logs all executions. You can see what went wrong and replay.