Crm β†’ Ecommerce Updated Jan 2026

How to connect HubSpot to Shopify

Stop dealing with manual data entry and sync errors. This guide shows you how to automatically Create Order in Shopify whenever New Contact Created happens inside HubSpot.

HubSpot
HubSpot
Trigger
via Make.com
Shopify
Shopify
Action
⏱️ Setup: 5 min πŸ’° Free tier available πŸ”§ No code required

Why automate this workflow?

Manual processes introduce delays and errors. With this automation you automatic and reliable data synchronization. It runs 24/7 so your team never misses key context.

πŸ’‘ Pro tip: Start with a simple workflow, then add filters once validated.

E-commerce Customer Relationship Workflows

Here are proven ways teams connect HubSpot with Shopify to eliminate manual work and reduce errors:

Customer creation

Automatically create or update contacts in your CRM every time someone places an order, with purchase history attached.

Lead scoring

Enrich lead profiles with purchase data so sales reps know exactly how engaged a prospect is.

Win-back campaigns

Flag customers who haven't ordered in 90 days and trigger re-engagement sequences.

⚑ Advanced tip: Map the order total into a custom CRM field to segment customers by lifetime value automatically.

Step-by-step implementation

  1. 1

    Create a scenario in Make.com

    Sign up or log in. Click "Create a new scenario" and choose HubSpot as the first module.

  2. 2

    Configure the trigger

    Select New Contact Created inside HubSpot. Authorize your account and set any filters you need.

  3. 3

    Add the Shopify action

    Choose "Create Order" and map fields from the trigger. Test once and turn it on.

  4. 4

    Test and activate

    Click "Run once" to test. If everything works, turn on your scenario.

Free vs Pro: Which Plan?

Free is great for testing. Pro is better for business.

Free Plan

$0/mo

  • βœ• 1,000 ops/month
  • βœ• 2 scenarios
  • βœ• 15-min interval
RECOMMENDED

Pro Plan

$9/mo

  • βœ“ 10,000+ ops/month
  • βœ“ Unlimited scenarios
  • βœ“ 1-min interval
Start Pro Trial Free

FAQ

Is the HubSpot to Shopify integration free?

Yes. Make.com offers a free tier with 1,000 operations/month.

How long does setup take?

Most users complete the setup in under 5 minutes.

Do I need coding skills?

No. The entire workflow is built using drag-and-drop modules.